I've been asked to contribute to the blog... something along the lines of the "evolution of the music from Project Ethos". Sounds a little cheesy, but if you were at the very first Ethos, you'd agree the music portion of the event has come a long way. I get goosebumps when an agent asks me about the artists we've previously booked. I take a deep breath and unload names like Colbie Caillat, OneRepublic, and LMFAO... and we're only on the tenth event (on a side note, I also get a little nervous when dropping names like that because an agent could assume our pockets are deep as shit. NO ONE can book these artists now for the amount of money we paid them).
It wasn't too long ago when the music of an Ethos event consisted of a 3 local bands, booked without much of a purpose. It wasn't until the Colbie show that we really started to pay attention to the band's story and tried to envision a bigger picture. Project Ethos was the first big show for some of these artists and it makes me proud to be able to say we recognized their talent before the masses did.
The next Ethos is less than a week away. Our headliner is an electro hip-hop artist called Far East Movement. They're a fun act with energy to spare and a bangin' song on the radio. I think they'll be a perfect fit... LMFAO was. Check them out at www.myspace.com/
Until the next blog...